Beyond the lens

Youtube Channel Identity


Credits

Designed & directed by Joscha Malburg
Art Direction & Animation– Joscha Malburg
Audio – Audiojungle

Project

For the Youtube Channel Beyond the Lens I was challenged do develop a brand identity. After exploring the content in the making, we settled for an 80’s inspired look, taking the name quite literally as we move through a vintage lens, exposing the title in a neon cloud.